briantrumpet
Guru
The Sun piece followed The Telegraph suggests his handlers seem to now think they can play both sides. I am starting to accept he is clueless when it comes to engaging the public, too many missteps now. I am almost at the point where a Labour coup led by Andy Burnham seems like it might be a good idea.
I think McSweeney might be one of those people like Dominic Cummings who thinks he's an absolute genius (on the back of Labour's inevitable crushing electoral victory), and has persuaded Starmer of his eternal 'genius'. Starmer's never going to win over Reform voters, and meanwhile he's really really pissing off the people who gave him his thumping victory. It's a masterclass of how to completely hollow out your support.