multitool
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I've been ruminating a considered answer to that point, but Frances Ryan does a better job in here
https://www.theguardian.com/commentisfree/2024/mar/12/keir-starmer-labour-poor-sick-disabled-tory
Basically, both the tories and labour have been shoving a baseball bat wrapped in razor wire up the ärse of the most disadvantaged in society. Neither labour nor the tories are listening, and all labour can bring itself to do is offer some diluted lidocaine to numb the pain a bit. Is it any wonder that people would listen to someone who cares, even if the concern is fake?
That isn't an answer to the question I asked, which was:
How can Labour appeal to these Brexity voters and distance themselves from Tories?
The answer is: they can't.
At the moment, all they can do is try to get elected with the biggest possibly majority within the confines of a system that rewards centralism and penalises radicalism.
And with that in mind, they are succeeding.