mudsticks
Squire
''Focus group'' that's the new buzzword for we interviewed 10/100/rarely more people we who are strictly screened beforehand to align with our preferred outcome and now we pretend it's and independent quality research performed by journalist.
Nothing further from reality
and again the ''reach zero lie'' as a farmer yourself you surely known, ''zero'' is not what you want right? because with ''zero'' you don't have plant growing and stuff.
I known that zero is actually BS very similar to emission rights it works pretty simple company A is a dirty little company burning dirty coal, to meet net zero they promise to ''offset'' they emmision, so they pay company B to do that offsetting, Company B then goes to a offsetting marketplace (simplified it hidden in all kind of BS terms, sub-companies etc. etc. ) and from there we get a lot of shifting which on paper indeed offsets emissions but in reality just make a few other people rich and stops real investments.
A real life example? The city off Amsterdam is burning Italian garbage, instead of the Italian investing in proper waste management themselves. Which contributes to Italies ''net zero'' but it's actually a ''net shift''
Absolutely agree that 'Net Zero' is a fudge when one industries fossil fuel usage can allegedly be 'offset' by say planting trees -often planting trees in unsuitable places.
And various other sorts of greenwashing.
That needs to be addressed.
But at the same time abandoning even the less ambitious carbon reductions which are promised by 'Net Zero' is doubly terrible.
Net zero doesn't mean take all the CO2 and other GG out of the atmosphere (rather obviously I would have thought🙄) it means to take those emissions back to a place where CO2 etc absorbed, is the same as that put out - but of course we need to go further and faster and start reabsorbing that excess CO2 back into soils, plant material etc.
As an agroecological farmer I can work in such a way as to sequester carbon into the soil, and enhance biodiversity, and vegetative cover by various methods, which benefits the farm overall - I don't need pesticides for example - I've got a free army of bug and bird life that works for me.
.
Whilst at the same time I still produce a lot of high nutrient food with minimal wastage of fuel or wastage of the food itself.
I also have very low emissions, and wastage by shortening the supply chain to the consumer.
Thankfully this way of working is catching on, it still needs more support and recognition from both policy makers, and consumers of food, but progress is being made.
We have considerably more political clout nowadays by our campaigning and information gathering and solid research.
This year's Groundswell regen ag gathering was about four times the size of the original one I attended.
There's lots of farmers and growers getting practically, and politically involved in more sustainable land use, and food production now.
And that's a heartening thing to see.
All hope is not yet lost, but it needs a big push to upscale to the point where the kind of thing that us regenerative farmers do becomes mainstream.
Sky high fertiliser, energy and other prices are pushing things in that direction for farmers anyway.
But many will need help and support to transition away from what we're very high input systems - I'm not knocking farmers for how they were operating previously.
It's what they were told to do for decades by various 'experts' who had a vested interest in selling them inputs, and who were also disproportionately extracting value at the supply side. (Supermarkets dictating prices for example)